Rampage 9/15/23 Ratings - Lowest demo ever in time slot

[Deleted]

Despite a good send off for Jade, Rampage is still struggling where it is if we are using prior numbers as a guide.

Keep in mind WBD has never said "THIS" is even struggling.


This would be the second lowest demo in history in their original timeslot I believe.


edit: I may be wrong this may actually be the lowest according for f4w

www.f4wonline.com/news/aew/aew-rampage-viewership-down-record-low-18-49-demo-rating

Rampage drew a 0.09 rating in the 18-49 demo. That's down 30.8 percent from last week and is the lowest rating the show has ever done in its regular time slot on TNT. Rampage did a couple of 0.07 ratings earlier this year, but those were weeks when it was moved out of its normal time slot.

Would it be beneficial maybe for each company (wwe, aew and impact **HEY IMPACT 1000 tracked!***) to have an ongoing ratings thread?


These obviously change every week and most weeks aren't very noticeable for any of the shows either way

(this week has a uniquely low demo)

[THE FVNKER]

I don't have a vested interest as I've basically given up watching wrestling anymore due to work and other commitments but I really feel like they should've just given ROH this time slot. If nothing else it keeps these types of reports off of the AEW name and brand. I totally get the talent needing exposure and reps in the ring but still.

I'm by no means one of the "Dynamite didn't get 1M viewers" doom-sayer kind of guys but I'm struggling to believe that WBD or TK himself look at numbers like this and see it as any kind of success.

Also.

I know nothing about Cable television, I have no money invested in AEW and I have no idea what I'm talking about, I'm just some dude on a forum.

["Evil Brood" Jackson Vanik]

Rampage is an incredibly random show ratings wise. It randomly started going up when Collison started with average cards and then goes down when it has probably its most newsworthy match in months. I will say that there is a loose trend that SmackDown doing very well tends to have marginal negative impacts on Rampage viewership. I wouldn't think of it too much though. It goes up some weeks and down other weeks.

[Xxcjb01xX [PIECE OF: SH-]]

Given how this usually goes, it'll be back up 100K viewers next week, with no explanation whatsoever as to why

Though next week's Rampage is two hours and stacked, I actually do expect an improvement for logical reasons here.

[Denny Zen is Cooking™]

Sept 18, 2023 19:01:17 GMT -5 THE FVNKER said:

I don't have a vested interest as I've basically given up watching wrestling anymore due to work and other commitments but I really feel like they should've just given ROH this time slot. If nothing else it keeps these types of reports off of the AEW name and brand. I totally get the talent needing exposure and reps in the ring but still.

I'm by no means one of the "Dynamite didn't get 1M viewers" doom-sayer kind of guys but I'm struggling to believe that WBD or TK himself look at numbers like this and see it as any kind of success.

Also.

I know nothing about Cable television, I have no money invested in AEW and I have no idea what I'm talking about, I'm just some dude on a forum.

You have to look at Rampage ratings with the context that it is in a timeslot that is traditionally known as the “Friday Night Death Slot.” The benchmark for “success” is not very high.

[Cyno]

Sept 18, 2023 21:58:03 GMT -5 Denny Zen is Cooking™ said:

Sept 18, 2023 19:01:17 GMT -5 THE FVNKER said:

I don't have a vested interest as I've basically given up watching wrestling anymore due to work and other commitments but I really feel like they should've just given ROH this time slot. If nothing else it keeps these types of reports off of the AEW name and brand. I totally get the talent needing exposure and reps in the ring but still.

I'm by no means one of the "Dynamite didn't get 1M viewers" doom-sayer kind of guys but I'm struggling to believe that WBD or TK himself look at numbers like this and see it as any kind of success.

Also.

I know nothing about Cable television, I have no money invested in AEW and I have no idea what I'm talking about, I'm just some dude on a forum.

You have to look at Rampage ratings with the context that it is in a timeslot that is traditionally known as the “Friday Night Death Slot.” The benchmark for “success” is not very high.

Also, WBD has no real interest in ROH as a brand. AEW can't rebrand the show to an ROH vehicle even if they wanted to.

["Cane Dewey" Johnson]

When it comes to the watching last week's episode of Rampage...

AEW fans were just too Jaded.

[Fake Jesus]

300 k... while WWE has 30 million.

Congrats Vince, you've pissed all over my soul... now just piss on Tony Khan too and get it over with..

[Lizuka #BLM]

No matter how bad Rampage does, ROH would always do worse because AEW is a much more high profile and valuable IP than it is.

[Xxcjb01xX [PIECE OF: SH-]]

Sept 19, 2023 0:54:45 GMT -5 Fake Jesus said:

300 k... while WWE has 30 million.

Congrats Vince, you've pissed all over my soul... now just piss on Tony Khan too and get it over with..

Idk if this is in jest to the doomposting we've been getting or genuine but either way can we just... not?

["Cane Dewey" Johnson]

Sept 19, 2023 0:54:45 GMT -5 Fake Jesus said:

300 k... while WWE has 30 million.

Congrats Vince, you've pissed all over my soul... now just piss on Tony Khan too and get it over with..

I don't know why the rhythm of this post made me think of Cody Rhodes' theme, but...

Congrats, Vince
Pissed on my soul
Rampage's demo on a downward roll
Elite stans can't help but type and bleat
The crowd even here? About to no-show
Wembley's numbers go to and fro
Jerkin' curtains, profits Punked, so boned?
(Whoa!)

And Shahid Khan said, when I was younger
Hard times breed better men (better men!)

[stoptheclocks]

Sept 18, 2023 21:58:03 GMT -5 Denny Zen is Cooking™ said:

Sept 18, 2023 19:01:17 GMT -5 THE FVNKER said:

I don't have a vested interest as I've basically given up watching wrestling anymore due to work and other commitments but I really feel like they should've just given ROH this time slot. If nothing else it keeps these types of reports off of the AEW name and brand. I totally get the talent needing exposure and reps in the ring but still.

I'm by no means one of the "Dynamite didn't get 1M viewers" doom-sayer kind of guys but I'm struggling to believe that WBD or TK himself look at numbers like this and see it as any kind of success.

Also.

I know nothing about Cable television, I have no money invested in AEW and I have no idea what I'm talking about, I'm just some dude on a forum.

You have to look at Rampage ratings with the context that it is in a timeslot that is traditionally known as the “Friday Night Death Slot.” The benchmark for “success” is not very high.

Isn't that why you look at the year on year change? Looking at that on the Tweet in the OP across all of the major wrestling shows, it's pretty instructive.

[Denny Zen is Cooking™]

Sept 19, 2023 8:07:29 GMT -5 stoptheclocks said:

Sept 18, 2023 21:58:03 GMT -5 Denny Zen is Cooking™ said:

You have to look at Rampage ratings with the context that it is in a timeslot that is traditionally known as the “Friday Night Death Slot.” The benchmark for “success” is not very high.

Isn't that why you look at the year on year change? Looking at that on the Tweet in the OP across all of the major wrestling shows, it's pretty instructive.

It suggests that AEW is not as hot a product right now as it was last year, but it's not instructive as to whether WBD is satisfied with the rating (although this particular rating seems to be a bit of an outlier). Those are two different issues. 

Maybe AEW is dying on the vine, I don't know, I'm not a television executive. But I tend to think that, especially right now with the strike, it's in a better position than people seem to think it is. 

[stoptheclocks]

Sept 19, 2023 8:46:52 GMT -5 Denny Zen is Cooking™ said:

Sept 19, 2023 8:07:29 GMT -5 stoptheclocks said:

Isn't that why you look at the year on year change? Looking at that on the Tweet in the OP across all of the major wrestling shows, it's pretty instructive.

It suggests that AEW is not as hot a product right now as it was last year, but it's not instructive as to whether WBD is satisfied with the rating (although this particular rating seems to be a bit of an outlier). Those are two different issues. 

Maybe AEW is dying on the vine, I don't know, I'm not a television executive. But I tend to think that, especially right now with the strike, it's in a better position than people seem to think it is. 

Sure, and none of us know that or are likely to ever know that.

But just in terms of the whole death slot thing, I don't think it's relevant when a year ago 15-20% more people were prepared to watch Rampage in that same slot. Also typically 2.5m+ people are watching wrestling at 10pm on a Friday night.

[Allie Kitsune]

Sept 19, 2023 0:54:45 GMT -5 Fake Jesus said:

300 k... while WWE has 30 million.

Congrats Vince, you've pissed all over my soul... now just piss on Tony Khan too and get it over with..

There's probably art of this somewhere...

[Denny Zen is Cooking™]

Sept 19, 2023 9:05:25 GMT -5 stoptheclocks said:

Sept 19, 2023 8:46:52 GMT -5 Denny Zen is Cooking™ said:

It suggests that AEW is not as hot a product right now as it was last year, but it's not instructive as to whether WBD is satisfied with the rating (although this particular rating seems to be a bit of an outlier). Those are two different issues. 

Maybe AEW is dying on the vine, I don't know, I'm not a television executive. But I tend to think that, especially right now with the strike, it's in a better position than people seem to think it is. 

Sure, and none of us know that or are likely to ever know that.

But just in terms of the whole death slot thing, I don't think it's relevant when a year ago 15-20% more people were prepared to watch Rampage in that same slot. Also typically 2.5m+ people are watching wrestling at 10pm on a Friday night.

This is completely irrelevant to the analysis. SmackDown airs on network TV. According to Nielsen's most recent data, that's 123.8 million households with access to FOX. TNT is in roughly 89.573 million households. For comparison, people have parsed the difference between USA Network (90.4 million households) and TBS (90.391 million households) with a fine-toothed comb trying to find some statistically significant difference between WWE's base of viewership and AEW's. There are 34.227 million households with access to FOX and no access to TNT.

2.5+ million people aren't watching wrestling at 10pm on a Friday night, 2.5 million people are watching wrestling from 8-10 pm on network television on a Friday night. 

Rampage being in the death slot is still relevant because even if Rampage isn't as popular now as it was last year, it still is performing respectably in what is generally considered the absolute worst timeslot on cable television. The trend is alarming, but I don't think it's indicative that WBD is going to put Rampage on the chopping block just yet. I don't think a one week outlier rating is really indicative of anything, honestly. 

["Evil Brood" Jackson Vanik]

Sept 19, 2023 9:05:25 GMT -5 stoptheclocks said:

Sept 19, 2023 8:46:52 GMT -5 Denny Zen is Cooking™ said:

It suggests that AEW is not as hot a product right now as it was last year, but it's not instructive as to whether WBD is satisfied with the rating (although this particular rating seems to be a bit of an outlier). Those are two different issues. 

Maybe AEW is dying on the vine, I don't know, I'm not a television executive. But I tend to think that, especially right now with the strike, it's in a better position than people seem to think it is. 

Sure, and none of us know that or are likely to ever know that.

But just in terms of the whole death slot thing, I don't think it's relevant when a year ago 15-20% more people were prepared to watch Rampage in that same slot. Also typically 2.5m+ people are watching wrestling at 10pm on a Friday night.

The time slot is relevant because Rampage is the most DVR'ed show across wrestling in terms of a percentage of their total audience. A show that starts at 10 PM and only goes 1 hour is going to be very easy to DVR for watching over the weekend. The year over year comparison gives some insight but all it tells us is that a) AEW is less hot now which we already knew and b) that cable as a whole is down. And Rampage's timeslot makes it more susceptible to these patterns because it's easy to watch it later. And there is a huge difference between people sitting down and watching a two hour show in primetime on broadcast television vs. tuning into a whole new show at 10 PM that is only going to go for an hour.

[Ronny Rayguns Is All Elite]

Sept 19, 2023 8:07:29 GMT -5 stoptheclocks said:

Sept 18, 2023 21:58:03 GMT -5 Denny Zen is Cooking™ said:

You have to look at Rampage ratings with the context that it is in a timeslot that is traditionally known as the “Friday Night Death Slot.” The benchmark for “success” is not very high.

Isn't that why you look at the year on year change? Looking at that on the Tweet in the OP across all of the major wrestling shows, it's pretty instructive.

I'm not shocked Rampage isn't as popular as it was this time last year

Rampage went from being The "B-Show" to the "C show" for AEW during that time frame.

I can't remember the last time I stayed up till 11 to watch an episode on Friday when it's so convenient to just watch it the next morning.