Post by saintpat on Dec 5, 2014 0:50:05 GMT -5
CM Punk in the first installment of his AOW podcast mentioned that the heel turn cost him a lot of merch sales, which makes sense -- who buys and wears a shirt of a guy they're booing and who is doing despicable things?
I've seen people cite merch sales leaders in threads from time to time, but not sure where to access that kind of info, so, my question is which heels have been on the upper end of merch sales in WWE/F and WCW history (as these are the only promotions to sell enough merch for it to mean anything, or to sell enough that you might actually see people wearing their shirts anywhere but an indy show).
I would assume that the nWo is the clear No. 1 here -- didn't hurt that the nWo logo shirts were completely badass design-wise.
My best guess would be Roddy Piper would be No. 2 -- I remember seeing "Hot Rod" shirts back in the day at the mall or wherever.
Apart from these two, I'm stuck. Certainly Punk's "Best in the World" shirts continued to sell, but not at the same rate from what he said and not sure how to quantify which were sold when he was face and which were when he was heel.
I wonder how turning heel affected Rock and Austin sales -- both remained incredibly over, but it may still have resulted in less sales by some degree than when they were booked as babyfaces.
Anyone have any ideas?
I've seen people cite merch sales leaders in threads from time to time, but not sure where to access that kind of info, so, my question is which heels have been on the upper end of merch sales in WWE/F and WCW history (as these are the only promotions to sell enough merch for it to mean anything, or to sell enough that you might actually see people wearing their shirts anywhere but an indy show).
I would assume that the nWo is the clear No. 1 here -- didn't hurt that the nWo logo shirts were completely badass design-wise.
My best guess would be Roddy Piper would be No. 2 -- I remember seeing "Hot Rod" shirts back in the day at the mall or wherever.
Apart from these two, I'm stuck. Certainly Punk's "Best in the World" shirts continued to sell, but not at the same rate from what he said and not sure how to quantify which were sold when he was face and which were when he was heel.
I wonder how turning heel affected Rock and Austin sales -- both remained incredibly over, but it may still have resulted in less sales by some degree than when they were booked as babyfaces.
Anyone have any ideas?
