Sephiroth
Wade Wilson
Surviving
Posts: 29,321
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Post by Sephiroth on Nov 19, 2013 9:38:49 GMT -5
This is actually one idea that has its merits and its flaws. The name is actually great to me for a wrestling fed, but lets face it-there are certain connotations. I remain convinced that is actually why the name TNA was chosen; lets not forget the company first started when raunchiness and double entendre were still the rule of thumb in wrestling thanks to the Attitude Era. The name might actually be holding TNA back in regards to marketability because of what immediately comes to mind when you hear it. I a previous thread I asked why Universal has never promoted its involvement with TNA for their theme parks, and that name may very well be a reason. I do remember hearing there was some chatter a few years back about the company possibly changing its name to Impact Wrestling, but sufficed to say that never happened. Part of me would hate it, because the name is so deeply embedded in every aspect of the company at this point. But nonetheless, if they want to survive and thrive after recent losses it may be worth considering taking on a more marketable name. What do you guys think?
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SOR
Unicron
Posts: 2,611
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Post by SOR on Nov 19, 2013 10:07:17 GMT -5
If they want to throw 11 years of brand recognition down the drain that'd be a great idea.
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Post by Red Impact on Nov 19, 2013 10:16:38 GMT -5
Unless they find some loophole to change their name to WWF/E, I don't think a name change would help them. What's hurting their marketability more is the fact that wrestling is no longer in vogue for anyone not named WWE.
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Deleted
Deleted Member
Posts: 0
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Post by Deleted on Nov 19, 2013 10:27:49 GMT -5
What they should have done was slowly and gradually introduced Impact Wrestling as the only name the company was referred to on screen, then quietly retire the TNA name with no fanfare or hype or anything in the middle of the night.
Instead they announced that the company was now called Impact Wrestling, except they kept the TNA name on all the titles and PPV's and the name of the company remained TNA Entertainment, and they created this weird world where the TNA branding had kind of been retired but hadn't really been retired despite their big announcements about the name change
Subtle isn't something Hulk Hogan does.
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Post by Baldobomb-22-OH-MAN!!! on Nov 19, 2013 10:32:18 GMT -5
they shoulda changed it when they went to Spike TV. but I agree with SOR, it's not something you can just throw away. a gradual phase out in favor of just being Impact Wrestling would work, but you have to actually do it instead of what they did do.
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Post by El Cokehead del Knife Fight on Nov 19, 2013 10:43:37 GMT -5
Honestly, the time has passed. They should have switched to Impact Wrestling ages ago since TNA is a frigging terrible name that gets only mockery which is well deserved.
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Post by Chip Jordan on Nov 19, 2013 10:58:32 GMT -5
Yes. Absolutely. They could phase out "TNA" over the next 12 months, with the added advantage of not blurring old footage etc.
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Post by Andrew is Good on Nov 19, 2013 11:42:10 GMT -5
Yes.
World Impact Wrestling
WiW
AJ Styles tears down the TNA banner ala World Class turning into USWA.
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Post by Hit Girl on Nov 19, 2013 12:21:17 GMT -5
Least of their problems.
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Post by A Platypus Rave is Correct on Nov 19, 2013 12:23:33 GMT -5
As said they should have phased it out when they made the swap to impact wrestling instead of the half assed thing they did where people on the show weren't even sure if TNA or Impact Wrestling was the name of the company. They could still do it by slowly phasing TNA out if they wanted to... but... Yeah, they have other issues that should be addressed first.
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Sephiroth
Wade Wilson
Surviving
Posts: 29,321
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Post by Sephiroth on Nov 19, 2013 12:35:08 GMT -5
True. But also one of the easier ones to address. And if they are looking to make a fresh start post-Hogan, might be a good time to consider it.
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Deleted
Deleted Member
Posts: 0
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Post by Deleted on Nov 19, 2013 12:38:33 GMT -5
God yes. But keep Impact. Any other 3 letters would be better.
I suggest WWWF or TriWF
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Deleted
Deleted Member
Posts: 0
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Post by Deleted on Nov 19, 2013 15:23:14 GMT -5
TNWA: Total Nonstop Wrestling Action or just TNW. anything is better then Tit and Ass Wrestling.
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Post by Next Level was WRONG on Nov 19, 2013 15:48:12 GMT -5
If they want to throw 11 years of brand recognition down the drain that'd be a great idea. It's more "notoriety" than recognition at this point. Also, yes, they should change it immediately. There's a reason I've pretended to not know what the company's name is in casual coversation for over six years. They literally could not change it to something worse.
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Post by DZ: WF Legacy on Nov 19, 2013 16:07:42 GMT -5
There's virtually no brand value in TNA as a name. There's more mockery than anything. If your average wrestling fan would connect the dots to Impact Wrestling being TNA, they don't need the acronym...especially since it's a silly one anyway. Total Nonstop Action sounds like I have to be ADD to enjoy it. It also makes me sound like a pervert when I say it aloud in the vicinity of anyone who doesn't know just what the heck I'm talking about. Impact Wrestling sounds good and gets the point across. It also makes them stand out since they don't need letter branding like a typical wrestling company.
They should change the name when they're ready to truly change the product. With Bischoff at home and Hogan heading to Backyard Wrestling Xtreme Bro or wherever he'll wind up outside of TNA, that time may be coming. It could actually help them out a lot if they commit to Impact Wrestling as a name, change their graphics and color scheme up (yes, again) and try to present a new evolution of their product.
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Post by Can you afford to pay me, Gah on Nov 19, 2013 16:16:20 GMT -5
If they want to throw 11 years of brand recognition down the drain that'd be a great idea. How would they effect them that much? I mean the WWF changed to the WWE. Didn't hurt them. Honestly they should have went to Impact Wrestling and got ride of TNA. The name isn't that major as it is outside the UK. TNA is a horrible name idea to start with because most people still think Tits and ass and not Total Nonstop action. That it is called and how untruthful it is. If they make the reveal on there TV show, than those who watch it regularly will figure it out anyway. Plus the time slots didn't change. Hell NWA changed to WCW without issues that was anything major. They could use a more professional name.
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Post by grunt on Nov 19, 2013 16:20:23 GMT -5
No, they shouldn't. TNA is an international brand, and in most countries, the name has no dirty connotation at all. Changing the brand just for the benefit of the American market, after spending 10+ years establishing it workwide would be pointless, and as mentioned before, the least of their worries.
This "name change" thingie is just another of those arbitrary goalposts that the IWC seems to create every six months, like "they should change their name/fire X or Y/stop pushing X or Y/hire X or Y/go live/go on the road/etc, it's holding them back".
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The Ichi
Patti Mayonnaise
AGGRESSIVE Executive Janitor of the Third Floor Manager's Bathroom
Posts: 37,651
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Post by The Ichi on Nov 19, 2013 16:27:56 GMT -5
That name probably gets more people to tune in than anything else due to horny teenages thinking it means something else for a split second.
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Banecat
Don Corleone
Speak of the devil and he shall appear
Posts: 1,455
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Post by Banecat on Nov 19, 2013 16:53:25 GMT -5
No, they shouldn't. TNA is an international brand, and in most countries, the name has no dirty connotation at all. Changing the brand just for the benefit of the American market, after spending 10+ years establishing it workwide would be pointless, and as mentioned before, the least of their worries. This "name change" thingie is just another of those arbitrary goalposts that the IWC seems to create every six months, like "they should change their name/fire X or Y/stop pushing X or Y/hire X or Y/go live/go on the road/etc, it's holding them back". This is one the best post this year on this forum. The IWC forum goers seems to forget that they consist of the smallest minority of viewership. The average viewer isn't engaged with the product enough to discuss it on a forum.
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Deleted
Deleted Member
Posts: 0
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Post by Deleted on Nov 19, 2013 16:55:47 GMT -5
Yes, but only if they become Love Boat Championship Wrestling and hold their events on cruise ships. New referee: Isaac the Bartender.
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